Events DC and the White House Celebrate the Spirit of Innovation and Creative Economies in Support of South by South Lawn (SXSL)


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(Washington, DC) – September 30, 2016 – In partnership with the White House, Events DC, the official convention and sports authority for the District of Columbia, will lead efforts on behalf of our nation’s capital to support the inaugural South by South Lawn (SXSL), a White House festival of ideas, art and action.  To expand upon the city’s annual activation at South by Southwest® (SXSW) to promote DC as a thriving creative hub, Events DC is joining forces with the White House to expand this celebration of spirited innovation and civic engagement across our nation’s capital. 

Events DC’s support reinforces and acknowledges the shared synergy of Washington, DC’s WeDC efforts at SXSW to promote its technology sector, innovative startup companies, creative talent and cultivate new relationships with DC and global business communities.  Additionally, this unparalleled collaboration truly enables Events DC to continue to position Washington, DC and its flourishing creative economy on a global stage alongside the White House.

In support of SXSL, Events DC and the White House will host the following events: 

  • SXSL Breakfast Session at the Newseum – Hard Things are Hard: A Conversation with James Turrell and David Adjaye  
    • In a conversation moderated by Los Angeles County Museum of Art’s Michael Govan, James Turrell and David Adjaye will discuss the challenges and rewards of taking on the “hard things” through their groundbreaking projects. For artist James Turrell and architect David Adjaye, taking on the hard work has motivated them to push physical limits, build audacious structures and consistently challenge the standards of art and architecture.
  • SXSL After Party (hosted at POV at W Washington, DC) 
    • To put a capstone on the first-ever SXSL, the after party will feature performances from nationally-recognized artists and provide a perfect avenue for attendees, DC officials and interested parties to meet one another and celebrate the creative energy, passion and social influencers gathered in our nation’s capital. Performances will include: Talib Kweli and Grammy-nominated Young Guru.
SXSL Breakfast Session at the Newseum
Monday, October 3, 2016 – 8:00 – 11:00 a.m.
555 Pennsylvania Ave NW, Washington, DC 20001
SXSL After Party
Monday, October 3, 2016 – 9:00 p.m. – 1:00 a.m. 
POV at W Washington, DC 
515 15th St NW, Washington, DC 20004

To learn more about the first-ever SXSL:

Events DC, the official convention and sports authority for the District of Columbia, deliver premier event services and flexible venues across the nation’s capital.  Leveraging the power of a world-class destination and creating amazing attendee experiences, Events DC generates economic and community benefits through the attraction and promotion of business, athletic, entertainment and cultural activities. Events DC oversees the Walter E. Washington Convention Center, an anchor of the District’s hospitality and tourism economy that generates over $400 million annually in total economic impact, and the historic Carnegie Library at Mt. Vernon Square. Events DC manages the Stadium-Armory campus, which includes Robert F. Kennedy Memorial Stadium and surrounding Festival Grounds, the non-military functions of the DC Armory and Maloof Skate Park at RFK Stadium.  Events DC also built and now serves as landlord for Nationals Park, the first LEED-certified major professional sports stadium in the United States. The most recent addition is Gateway DC, an innovative and versatile space featuring a covered and open-air pavilion in the center of a 1-acre park, conveniently located in the Congress Heights neighborhood of Washington, DC. For more information, please visit and find us on social media – Facebook (Events DC), Twitter (@ConventionsDC and @DCSportsEnt) and Instagram (@EventsDC).